Gladstone China (Longton) Ltd 


Location and period of operation:

Gladstone China (Longton) Ltd





China manufacturer at the Gladstone Pottery, Longton, Stoke-on-Trent, England

  • Members of the Procter family had been involved in potery manufacturing at the Gladstone Pottery Works since c.1876 - originally as a partner in Hodson & Co.

  • In 1939 The Procter family business of George Procter & Co. was acquired by Thomas Poole (who also owned another pottery business - Thomas Poole (Longton) Ltd.), and the Gladstone Works business was re-named Gladstone China (Longton) Ltd. 

  • The Procter and Poole families were related by Marriage - George Procter (the grandson of the original George Procter) had married the daughter of Thomas Poole.

  • George Procter continued on the board of the new company along with James and Horace Poole. 

  • From 1941, during the Second World War Gladstone China closed temporarily and the business was ‘nucleated’ and production concentrated with the firm of Thomas Poole who had been granted a government license to continue production under the Wartime Concentration Scheme

  • The Gladstone Pottery reopened in 1945 at the end of the war.

  •  In 1948 Gladstone Pottery and Thomas Poole businesses were merged and acquired by a new public company - Thomas Poole & Gladstone China Ltd (TPGC Ltd) - which was still controlled by the Poole family. 

  • The 1951 Pottery Gazette Directory records the directors as: Horace Poole, James Poole, D. J. Poole and R. H. Poole. 

  • The Gladstone Pottery continued operating under the name Gladstone China (Longton) Ltd until 1952 when it was renamed Gladstone China.




Previously: George Procter & Co

Subsequently: Gladstone China (proprietors: Thomas Poole & Gladstone China Ltd)



Gladstone China (Longton) Ltd

Pottery Gazette - October 1950





Gladstone China (Longton) Ltd - page from a catalogue

 the pattern name used generally referred to the shape of the ware and the number to the decoration, 
for example the shape Isis is shown above decorated in three different designs. 


courtesy: Stoke-on-Trent Museum & Art Gallery



Marks used on ware for identification:




Bone China
Made in England

1939 -52

In 1939 Thomas Poole, whose daughter was married to George Procter’s grandson (also named George), took control of the business. It became known as Gladstone China (Longton) Ltd and this new back stamp was adopted. 


NOTE: This mark continued to be used by the subsequent company
Gladstone China (proprietors: Thomas Poole & Gladstone China Ltd)  
until 1961





Gladstone Pottery

- click for information on the Gladstone Pottery -


Question, comments, contributions? email: Steve Birks